Most upstream jewelry manufacturers are facing a common problem: business is getting more and more difficult, and the money is getting less and less.

1. Profit margins continue to decline, what should jewelry factories do?丨 In-depth analysis

2. In the era when the whole people sell jewelry at low prices, how can intermediate wholesalers still live?

Under the trend of economic downturn, consumer dividends and channel dividends, many jewelry brands and retailers can only choose to squeeze the living space of upstream manufacturers. As for the "transformation" emphasized by many jewelry brands, it is just a new vest, which is essentially the same way. Take our experience above as an example, the so-called "product upgrade" of brand retail customers has not really realized the production based on sales, but continued to expand and open stores through channels, and still rely heavily on upstream manufacturers to stock and distribute goods. The contradiction between product sales and inventory in new channel stores is becoming more and more serious.

When we gave up the cooperation with the big brands in the jewelry industry, the brand owners still didn't understand it very much. They felt that if we didn't make good big orders, our brains were kicked by the donkey. In fact, we are very clear in our hearts that it is very difficult to make money by cooperating with these brand owners. Most people can't bear the pressure of advance payment and staff wages.

Moreover, the development of those brands is not because of their strong brand power or high growth rate, but because of the purpose of this growth model, which is driven by the capital and goods of suppliers and upstream manufacturers. , and this is destined to not last long.